Meet Rich Magallanes

Rich went from growing up on welfare and food stamps to becoming senior VP at Nickelodeon. Now he's using everything he learned along the way to inspire the next generation of creatives through speaking, community, and hands-on guidance. Rich shares the wins and the losses with equal honesty — and that's what makes people actually listen.

A renowned creative leader in animation and motivational storyteller empowering creatives to bring their ideas to life with confidence and joy.

When Rich came to us…

He was stepping out on his own as a speaker and consultant. Big vision, no brand to carry it — and he wanted something that fully captured his vibe and core philosophies. We built his personal brand and a custom mascot inspired by his love of monkeys."

The Vibe

Animated You.

Seriously fun. Relatably inspiring. The brand celebrates who Rich is at his core — a proud Hispanic creative who went from nothing to industry legend and never lost the joy along the way. Photography mixed with animation-inspired illustrations, bold expressive typography, and playful animated accents. Everything has movement, energy, and spark — because that's how Rich shows up in everything he does.

The Glow Up

A few slides from Rich’s BrandPlaybook

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