Meet CF Transportation Group
What makes their brand unique is the tailored support they provide for each client’s unique needs, and relentless dedication to providing top-tier service as a privately held, family-owned business.
A one-stop, 3PL company that specializes in transportation and warehousing solutions for frozen and refrigerated consumables across America
When they came to us…
CFTG had a very old logo, and basically no brand infrastructure. With plans to grow, CFTG knew that they would need a “proper” brand setup in order to stay competitive and attract opportunities. With BrandStyle, our signature 1-week visual branding package, we helped CFTG craft a brand that felt as sleek and reliable as the service they provide.
The Vibe
The CF Transportation Group brand carries a slick, ice-cool vibe…
That reflects the clarity, control, and calm their service delivers. It’s sleek yet reliable, capturing the dual nature of their identity — one side focused on precision and lightning-fast execution, the other rooted in tailored support and a human touch. Visually, this is represented through a visual style that blends arctic gradients and icy textures with maps, roads, and cross-country connection points — a nod to the vast yet highly personalized scope of CFTG’s services.
The Glow Up
A few slides from CFTG’s BrandPlaybook
Your Brand Could Look This Good Too…
Feeling like your brand’s missing that oomph? Let’s fix that. Hit the button and get that glow-up.