Meet Sunday Move Club
At Sunday Move Club, they help you turn every day into a fresh start with fun classes that make you sweat and show you that building strength is easier than you think it is — especially when you do it with friends!
A Group Fitness Community that hosts strength-building workouts for young women who want to move their bodies in a chill setting that’s fun and beginner-friendly.
When they came to us…
They had some cute DIY branding that was getting them by… but was missing the “oomph” they were looking to convey. They wanted something polished, while still being friendly and approachable — basically “cool older sister” vibes. With our signature 1-week visual process, we helped Sunday Move Club craft a brand that captured their “lazy Sundays with a bit of a kick” kind of vibe.
The Vibe
The Sunday Move Club brand carries a chic, modern vintage vibe that captures the duality of their identity.
It’s polished and chic but fun and friendly at the same time, and speaks to the two sides of their brand — the side that’s all about providing a luxury fitness experience, and the other side that’s all about creating a community of sisters who sweat AND have fun together. Visually, this is represented through an upscale, modern vintage style that combines visual elements that are classy & retro, but also chic and modern in a harmonious blend that screams, “Sunday Funday vibes”!
The Glow Up
A few slides from Sunday Move Club’s BrandPlaybook
Your Brand Could Look This Good Too…
Feeling like your brand’s missing that oomph? Let’s fix that. Hit the button and get that glow-up.